Interesting development, Frybabe! I've become a dedicated convert to the digital book, but my husband is still liking his printed nonfictions. I know the bricks and mortar B&N have made serious changes to the locations I'm familiar with. There are far more educational games for kids, "stuff" like the lines from Vera Bradley and several others I don't recall at the moment...i.e., fancy gift type items...fancy pen and pencil sets, bookcovers, etc.
I would not want my "nest egg" invested solely in any bricks and mortar bookstores anymore or even the books industry, I guess. The future doesn't look good for the printed book industry, if two of the biggest retailers (Borders, now closed) and B&N wanting to be bought by someone else.
In the closest Borders to me, Books-a-Million has moved in to the same space and seemed like a nice store. Again, the content seemed diversified. In fact, I bought two toys...stuffed animal and a finger puppet set for babies in my family for Christmas...there.
If that leaves only places like the small independent book stores, which won't come within a 1/10 probably of carrying the inventory of the big B&N's, and places with used books or remainders, like Half-Priced Books (which is always busy, in the couple I've been in), then the future of the printed book is even dicier, I guess.